Cadillac Celestiq
Cadillac Celestiq

Unreal Engine Vehicle Visualizer - SSR

One unique challenge during this project was that it was undertaken during the quarantine period due to the Covid-19 epidemic.
As a design lead, I collaborated with artists and developers in Ireland and the US.

Cadillac tasked us with creating a show car visualizer for their new flagship luxury vehicle, to be released prior to the complete configurator. This visualizer was intended exclusively for customers who had pre-ordered the vehicle.
Throughout this process, I gained invaluable experience in team navigation, inter-team collaboration, and particularly successful remote collaboration with Cadillac's Design and Marketing teams.

In order to reduce website hosting expenses and enhance online performance, this project was primarily developed using Screen Space Reflections in Unreal Engine 4, as the LYRIQ and C8 vehicle configurators were created.

LIVE LINK:
https://visualizer.cadillac.com/?carline=celestiq&modelYear=2023&brand=cadillac&language=en&country=US&channel=b2c

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